ETHNIC JOURNEY BY EMILIO PUCCI

CALL OF THE WILDOne of the most admired brands in fashion makes a trip to the American Indian roots for Fall Winter 2014. The collection has an excellent approach based on traditional elegance and modern materials.For Fall Winter 2014, the Pucci girl goes in search of a savage chic. Creative Director Peter Dundas creates a quasi-primitive, luxury-kissed landscape for her journey, drawing upon the decorative cultures of ancient Native American and Inuit people. Drawn in earthy colors and rich with intricate handcraft, a surge of animalistic energy pulses through the collection. But the savage is cut with the civil, leaving a rigorously chic refinement wafting through the air.Pucci’s trademark print is, as always, twisted into new propositions. The iconic Orchidea is overlayed with wildly digitized pony pattern, intertwining the classic with the contemporary. Silver studding creates an armor on filmy motifs. The feral graphics of indigenous tribes are recreated in elaborate 3-D patterns. Conceived in Navajo-knitwear, beaded and threaded embroideries, velvet jacquards and intarsia fur, they are all new expressions of the noble Italian House prints.Fur unleashes the season’s look. Lynx is recreated and woven in fox. Wild horse Apaloosa patternrs are printed on calf and glossy pony is patched together with mink in complex collages on hooded Eskimo parkas lined in beaver or lambswool(Emilio Pucci, 2014).